In 2013, the Vietnamese developer Dong Nguyen inaugurated Flappy Bird, a mobile game. The addictive gameplay and easy ideals contributed to its rapid popularity, but the game's complexity and frustration levels also garnered attention and controversy.

Playing Flappy Bird entails steering a little bird through a maze of pipes with holes in them. It takes a lot of preparation and effort to go through the holes unscathed by the pipes or the floor. The objective is to rack up as many points as possible by skillfully navigating between each gap.

Flappy Bird is recognized by its extremely challenging gameplay. The gameplay is notoriously harsh, and players frequently find themselves trying to keep the bird airborne while dodging hazards. As a result, a large number of players became hooked, constantly pressuring themselves and others to higher scores and boasting about their results on various social media platforms.

Another cause that Flappy Bird became famous was its simplistic visual style, which evoked a sense of retro because to its pixel art and basic movements. In 2014, Flappy Bird was taken down from app stores by its inventor, Dong Nguyen, who blamed the game's addictive qualities and the bad effects it had on his life. Nevertheless, other developers established the game's history and popularity by creating clones and spin-offs in plenty.